News: NEW VEHICLES DRIVE JAGUAR LAND ROVER TO UK SALES SUCCESS

Figures have recently been released regarding the performance of Jaguar Land Rover, the UK’s largest car manufacturer. MotorMartin was allowed access to the following facts and figures when the powers that be announced their best-ever September UK sales, retailing 20,977 vehicles, up 31% on the same period in 2015. Impressive indeed.

As anyone with even the vaguest of passing interest in the vehicles around them on the roads today will have noticed the proliferation of Jaguars and Land Rovers as they become ever more popular amongst the more discerning driver. It’s because of this perception of quality and brand image that both Jaguar and Land Rover have contributed to the strong performance, delivering their best September sales figures on record. Land Rover, spearheaded by the Range Rover Evoque, sold 14,556 vehicles, up 30%, while Jaguar sold 6,421 vehicles, surpassing the brand’s previous best September in 2004.

The exact figures run to Jaguar having retailed 26,366 vehicles in the first nine months of 2016, up 47% on the same period last year whilst Land Rover have sold 66,978 vehicles, up 16%.

Commenting to MotorMartin on the performance, Jeremy Hicks, Jaguar Land Rover UK Managing Director said: “It’s no secret that September is an important month for manufacturers and we are delighted with this result. It shows that not only is Jaguar Land Rover delivering great vehicles, but we are delivering new products that car-buyers want.”

“The Evoque Convertible has added another, desirable string to the bow of the Range Rover Evoque which continues to dominate its segment, retailing 4,657 vehicles, up 142% on September 2015. For Jaguar, the multi-award winning F-PACE continues to capture the imagination of UK buyers, enjoying its best month since launch, with 2,367 leaving UK showrooms.”


Jaguar, which last week announced the intention to add an XF Sportbrake to its line-up, saw a sales increase of 33% on September 2015. The F-TYPE, boosted by the introduction of the SVR edition, enjoyed an impressive month, retailing 343 vehicles, up 74% on the same period last year. The all-new XF marked its first full-year of sales with 1,545 retails while the Jaguar XE, Auto Express’ Compact Executive Car of the Year, continued to make a dent in its competitive segment, retailing 2,026 vehicles.

Land Rover have also shared with MotorMartin that the Discovery Sport, Land Rover’s second-fastest selling model of all time, continues to be a sales success with its versatile package resulting in 4,359 retails, up 81% on September 2015. A week after the business unveiled its successor in Paris, with a world-record-setting reveal taking place here in the UK, the current Discovery reported an impressive month of sales. The iconic model retailed 2,542, up 60% on the same period last year.

Following on from the good news over their sales success it’s also, in MotorMartin’s opinion, an exciting week for the business with Panasonic Jaguar Racing making its FIA Formula E debut in the season opening race in Hong Kong’s iconic central harbour-front district on 9th October, the results of which can be read about here.

So it’s a carefully considered MotorMartin well done to all of the good folk at Jaguar Land Rover for their hard work and dedication. You make us proud.

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