Data from Auto Trader, the UK’s largest marketplace for used and new cars, revealed that the 2016 Ford Kuga (petrol manual) was the fastest selling used car in November, taking an average of just 20 days to sell. It marks the second consecutive month a Ford has topped the national top ten list (the 2016 Ford Ka was October’s fastest selling) and the second time since November 2016 a Blue Oval has made it to the number one position.
It’s been explained to MotorMartin that the Kuga was followed into second and third place by the 2015 Hyundai ix35 (petrol manual), and the 2014 Hyundai i10 (petrol manual), which both took an average of 21 days to leave UK forecourts. It was a strong month for Hyundai. The national top 10 also featured two other entries from the South Korean manufacturer; the 2015 Hyundai Tucson (diesel manual), and the 2014 Hyundai i30 (petrol manual), which both took an average of 24 days to sell.
With the temperature dropping, it’s no surprise that November’s national top 10 list featured three SUVs. In addition to the Kuga and the Tucson, the 2013 Audi Q3 (diesel manual) was the fourth fastest selling used car, taking an average of 23 days to sell.
However, it was once again the hatchback that dominated regionally, taking the number one spot in 12 of the 13 regions/countries monitored: East England (2013 Volkswagen Golf, diesel manual); East Midlands (2016 Nissan Juke, diesel manual); London (2014 Nissan Qashqai, diesel manual); North East (2013 Vauxhall Corsa, petrol manual); North West (2014 Volkswagen Golf, petrol manual); Northern Ireland (2015 Ford Fiesta, petrol manual); Scotland (2016 Peugeot 208, petrol manual); South (2014 Vauxhall Mokka, petrol manual); South West (2014 BMW 1 Series, diesel manual); Wales (2013 Ford Fiesta, petrol manual); West Midlands (2015 Ford Focus, petrol manual) and Yorkshire (2011 Ford Fiesta, petrol manual).
Hitting targets will always be determined by how quickly a dealer can turn their stock around and using data is the key to speeding it up. Users of i-Control, Auto Trader’s data management solution, took an average of just 30 days to sell a car in November, compared to a market average of 65 – 53% faster than those that don’t use the data management tool.
Karolina Edwards-Smajda, Auto Trader Retailer & Consumer Products Director, shared with MotorMartin that: “Following on the heels of the Ka taking the number one spot in October, it’s great to see the Blue Oval in the number one position once again this year. However, November’s real winner is the Hyundai, impressively taking four places last month. Over the years the quality of cars coming out of South Korea has got better and better, which is why we consistently see either a Hyundai or a Kia as the UK’s fastest selling used car.
“In today’s increasingly competitive and challenging market, it’s important for retailers to know which cars are the most desirable in their area. Using forecourt management tools to complement their own experience can make all the difference, not just in stocking the right cars, but also pricing them correctly based on the live retail market. It’s an incredibly powerful combination that helps retailers sell more cars, more quickly and for more profit.”
Hyundai’s UK President and CEO, Tony Whitehorn, commented to MotorMartin: “To have four Hyundai models in the top ten fastest selling used cars is a real testament to how far we have come as a brand in the last few years. With continued investment in our model range, we are able to offer consumers new & used models that are both desirable as well being good value for money.”
The UK’s Top 10 Fastest Selling Cars in November:
1 2016 Ford Kuga SUV Petrol Manual
2 2015 Hyundai ix35 Estate Petrol Manual
3 2014 Hyundai i10 Hatchback Petrol Automatic
4 2013 Audi Q3 SUV Diesel Manual
5 2014 Toyota Prius Hatchback Electric Hybrid Automatic
6 2015 Peugeot 3008 Hatchback Diesel Automatic
7 2015 Hyundai Tucson SUV Diesel Manual
8 2015 Renault Zoe Hatchback Electric Automatic
9 2012 Peugeot 3008 Hatchback Diesel Automatic
10 2014 Hyundai i30 Hatchback Petrol Manual
Where will you go?