Just before the summer, MotorMartin was lucky enough to be chatting with friends of the site, the excellent Swansway Group of dealerships, who can be contacted on 01270 419061 and who kindly loaned me a Volkswagen Tiguan for a long weekend. MotorMartin’s trip to the coast was discussed during 2016 Volkswagen Tiguan SE NAV 2.0 TDI: This Year’s Love, suffice to say, MotorMartin was extremely impressed and, as it turns out, so are the German Design Council who have just announced the winners of the German Design Award 2017. MotorMartin is pleased to be able to announce that the Volkswagen Tiguan has been selected as a winner in the “Transportation” category and honoured with this prestigious award. Well done Volkswagen.

MotorMartin has been informed that the German Design Award is the fifth award won this year by the new Tiguan for outstanding automotive design and I’m not in the least surprised. The Volkswagen design team led by Klaus Bischoff has given the second generation of this popular compact SUV an elegant appearance. The new Tiguan is longer, wider and lower in height compared to its predecessor and these new dimensions have been achieved in no small part through the use of the MQB (Modular Transverse Matrix). The result, in Volkswagen’s opinion, is a striking SUV profile with distinctive proportions and a very dynamic design. At the front, the radiatorgrille and LED projection headlights unit (fitted as standard in the Highline equipment option) emphasise the powerfully upright overall impression.

For those who haven’t heard of the German Design Award, particularly if you’re not from Germany, it was established in 2012 and is one of the most prestigious design competitions in the world as it is highly regarded well beyond expert circles. This coveted prize is awarded by the German Design Council. Founded in 1953 by the German Bundestag as a foundation, this international committee is one of the world’s leading centres of excellence for communication and brand management within the design field.

The award ceremony of the German Design Award will take place in Frankfurt on 10 February 2017 and MotorMartin has a sneaky suspicion that the impressive Volkswagen Tiguan is going omdo rather well indeed.

Where will you go?

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