As regular readers will know, MotorMartin does enjoy an award, any award to be fair, as it confirms to the recipients and their customers, all that is going right with their products and better than all of their competitors in a particular field. So when Honda confirmed with MotorMartin that they had recently scooped two awards at the 2016 Women’s World Car of the Year, this was news that certainly needed to be put out their and celebrated.
And when MotorMartin discovered that the company was the only brand to win twice, with the Honda Jazz and Civic both scooping prizes in their respective segments, then that ales Honda’s achievements even more spectacular.
The organisers of the Women’s World Car of the Year have explained to MotorMartin that theirs is the only car award voted for entirely by women and as such, is an award that all of the manufacturers want to win. This year, 17 judges from 14 countries nominated almost 300 cars for recognition and as each of the judges is a professional motoring writer, they are all well respected and experts in the field.
MotorMartin has been informed that the award was created to reflect the different buying criteria many women have when purchasing a car and that jury members submit their own short list from which a list of the top five cars in each category are decided.
So that everything is fair and above board, Judges then vote by awarding points under five criteria – engineering, appearance, comfort, storage and value for money.
Sandy Myhre, Managing Director of Women’s World Car of the Year, shared with MotorMartin that: “From the early lists the judges send in there were some strong contenders in one or two categories but mostly only a few percentage points separate the top three cars in each segment,” before adding. “Honda must be congratulated for winning two prizes.”
Honda UK, managing director Philip Crossman informed MotorMartin that: “We are absolutely thrilled to win not one, but two awards from the Women’s World Car of the Year judges. The Jazz and Civic have been thoughtfully designed to fit seamlessly into everyday life.
“To know our cars are so highly regarded by women in these categories is a real honour.”
An opinion seconded by MotorMartin. Indeed, MotorMartin’s own thoughts on the Jazz and the history behind the Civic Type R can be followed by clicking on the links. Well done then to Honda and we’ll done Women’s World Car of the Year for recognising two exceptional cars, both excellent at what they do.
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