Incredible really, all is quiet on the PHEV front for a couple of months and then two stories arrive at MotorMartin Towers all at once. MotorMartin has already discussed the rather excellent news that Mitsubishi and Chargemaster have teamed up to offer a free 3.6kW Chargemaster Homecharge unit and free fitting to owners of new Outlander PHEVs and now MotorMartin has been informed that sales of the Mitsubishi Outlander PHEV have topped the 25,000 mark in the UK. Incredibly, this accounts for approximately half of the total number of plug-in hybrids registered in the UK since the very first of such vehicles were registered in 2010.
By the time the Mitsubishi Outlander PHEV was launched in May 2014, a total of just 2,770 plug-in hybrids had been registered for use on UK roads but by the end of 2014 that total had risen to just over 10,000 vehicles, with the Mitsubishi Outlander PHEV accounting for 5,354 of those vehicles.
By the end of 2015 a total of 13 plug-in hybrid models had entered the market, bringing total segment registrations to 19,000 vehicles, yet despite the increased competition the Mitsubishi Outlander PHEV continued to resonate with customers seeking an ecologically-sound vehicle that didn’t compromise their practical needs or their budgets. Of those 19,000 vehicles, 11,681 were Mitsubishi Outlander PHEV registrations, accounting for 61 percent of the burgeoning segment. So far in 2016 Mitsubishi Motors in the UK continues to lead the field, with almost 7,800 Outlander PHEV registrations in the first three quarters of the year.
Lance Bradley, Managing Director Mitsubishi Motors in the UK, shared with MotorMartin that, “We’re extremely proud of the role the Mitsubishi Outlander PHEV has played in building awareness and acceptance of electrically-powered vehicles in the UK and thanks to its unmatched combination of practicality, ease-of-use, elegant styling and low running costs, we are confident of maintaining our market-leading position well into the future.”
Furthermore, Mitsubishi have informed MotorMartin that the Mitsubishi Outlander PHEV is now even more affordable thanks to a new three years’ zero-percent finance and zero deposit offer, as well as competitive PCP deals with a deposit contribution of £2,500. In addition, all new Mitsubishi Outlander PHEV customers are eligible to have a 3.6kW Chargemaster Homecharge unit, as mentioned earlier, which is worth £279, supplied and installed at no cost to the customer. The Chargemaster Homecharge unit charges 60% faster than a standard 13A socket and is the quickest, safest and easiest way to charge the Mitsubishi Outlander PHEV at home.
This all adds up to make the Mitsubishi Outlander PHEV, in MotorMartin’s opinion, an extremely tempting and far more affordable prospect that it already was. Well done Mitsubishi.
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