MG Motor UK have shared with MotorMartin how they have reached a significant milestone in their Momentum & Growth mid-term plan by opening their 100th UK dealership; Stoneacre Doncaster. The stunning new premises increases the brand’s footprint in the region and becomes Stoneacre Motor Group’s fourth MG site.
For those that don’t know, Stoneacre Doncaster is one of three new Stoneacre MG sites opened in recent months with Stoneacre Derby and Stoneacre Rochdale now also live. The trio of new MG premises complement Stoneacre’s first MG site in Hyde, Greater Manchester and ensures the brand is well represented across three counties, Greater Manchester, South Yorkshire and Derbyshire.
Philip Wade, Franchise and Development Director, Stoneacre Motor Group, explained to MotorMartin that: “Stoneacre opened its first MG site in Hyde at the start of the year and the customer response to the brand has been incredibly exciting. MG is a brand on the move and the introduction of ZS EV and the flagship All New MG HS to complement MG3 and ZS has brought a whole new dimension to the market and there’s still more to come in the future. Our business operates 23 separate franchise car brands and in a short space of time, we have forged a really close relationship with the MG brand who are fully committed in supporting their network partners. We are proud to carry the MG name and look forward to building upon this year’s successes in 2020 and beyond.”
Daniel Gregorious, Head of Sales & Marketing at MG Motor UK, commented to MotorMartin: “Reaching 100 dealer sites is a landmark for MG and I’m delighted that Stoneacre’s fantastic site in Doncaster is the milestone dealership. Our partnership with Stoneacre is going from strength to strength and the new sites in Doncaster, Derby and Rochdale are already setting high standards in sales volumes and customer care. Our Momentum & Growth mid-term plan is on track to deliver a network of 120 sites selling twice as many cars, and Stoneacre will play a big role in helping us to deliver.”
It’s been explained to MotorMartin that Stoneacre Doncaster features a spacious six-car showroom along with a pre-owned forecourt with space for up to 100 cars, while the service workshop boasts eight well-equipped bays. All Stoneacre MG sites benefit from the latest charging infrastructure for MG ZS EV customers and technicians are trained to service and maintain MG growing range of petrol and electric cars.
There’s certainly no doubt amongst those of us up here on the top floor of MotorMartin Towers that MG Motor UK is a company and brand most definitely on the up.
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